Tag: opinion

Why I Wont Buy Solu

Why I Wont Buy Solu

“There will be people who resist Solu, there will be people who disagree with what we’re doing.”
-Kristoffer Lawson, CEO & Founder of Solu Machines

I’m one of them. Among all this hype and praise, it’s about time to explain the naysayers perspective.

As a disclaimer: I’m a Finn and a tech enthusiast. Therefore like one would expect,  I was instantly intrigued and excited about Solu when I first heard of them. I didn’t see the launch event, so my feelings are completely based on their Kickstarter page. This is why I wont buy Solu.

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Analyzing Predictive Marketing: Yet-Another-Buzzword or Something Bigger?

Analyzing Predictive Marketing: Yet-Another-Buzzword or Something Bigger?

Predictive marketing. Or perhaps predictive analytics? Nah, it’s all about machine learning. Data-driven marketing, you know, with big data and all that.

So what really is predictive marketing?

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Coloud Hoop Earbuds Review – Bang for the Buck with Unique Design

Coloud Hoop Earbuds Review – Bang for the Buck with Unique Design

I’m the kind of guy who was born with earlobes unsuitable for the headphone industry. Earphones would fall right off, and even in-ear variants had difficulties staying in place (Ultimate Ears 600vi’s Comply foam tips getting closest to reliable fit). So when I saw the first photos of Coloud Hoop’s intriguing design, I knew I had to try them out.

Check out the updates from the bottom of this post!

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Are Companies Ready for Microsoft Edge? I Fear Not.

Are Companies Ready for Microsoft Edge? I Fear Not.

Windows 10 launches next month. The new OS represents a fundamental change on how we use the Microsoft’s ecosystem now and in future, with all the talks about software-as-a-service mindset and common code across all Windows devices. One of these huge changes is the company’s new browser, Edge. Although it will not replace the good ol’ Internet Explorer (because of obvious legacy reasons), it will be the new default browser. Way over a billion devices will get Windows 10 for free upgrade. That’s quite many devices which will soon open your web site, eCommerce store or online game with a completely new browser by default. Continue reading “Are Companies Ready for Microsoft Edge? I Fear Not.” →

Tablets Are Not Mobile Devices – At Least in Marketer’s Perspective

Tablets Are Not Mobile Devices – At Least in Marketer’s Perspective

The following is an excerpt from my Master’s Thesis about mobile marketing adoption by Finnish businesses. I decided to share this to stir up some conversation, and perhaps even to get tips on more sources supporting my claim. In this paragraph I’ve gathered some reasons why I think tablets are not mobile devices:

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Windows 10 Technical Preview – My First Thoughts

Windows 10 Technical Preview – My First Thoughts

Roughly a week ago, Microsoft announced the next Windows and revealed its name will be Windows 10. Not Threshold, not Windows 9, not Windows 8.2 or just Windows. Some ridiculous rumors circled the Internet about why they decided to “skip the 9”, but I don’t really care about the name. I care about the experience. And now after a week of testing the Technical Preview I’d like to share some short thoughts about the most notable of the new features.

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Quick Look at Bookviser – A Great eBook Reader for Windows Devices

Quick Look at Bookviser – A Great eBook Reader for Windows Devices

I have to admit, I used to like my books the traditional, heavy-weight kinda way. But recently I’ve put a concious effort to give eBooks a shot (since I have the perfect device to read the, the 8″ screen Lenovo Miix 2), and I knew from the get-go that finding the perfect app to suit my needs could provide to be challenging. Of course there’s big names like Kindle app to be found on Windows Store, but I was looking for something that can open .epub files from OneDrive and possibly function in cross-platform harmony with my Windows Phone. After experimenting with several apps, there seemed to be a clear winner.

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